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Steamy Side of Chemical Business

CLIENT

Sasol Chemicals North America

SERVICEs PROVIDED

Storyboarding, Motion Design and Audio Editing

Team Members

Rafael and Jocelyn

TOOLS USED

Adobe After Effects, Adobe Illustrator, Adobe Premiere Pro

The details

Our Approach To This Work

We needed a simple approach to show how Sasol Chemical plants operated, with easy to digest information and visuals that a third grader solidly understand.

DEVELOPMENT

Planning And Executing

In order to explain to others how the system works, we first needed to have a more in-depth knowledge. After researching the company, their past videos, and reading (super exciting) technical documents, we were able to compress complicated terminology into simple graphics.

final notes

Success Matrix

If you ever visit the Sasol building, you'll find this video on the screen in the lobby, educating new business partners, potential hires, and delivery people to the complicated, yet steamy way of the chemical business.

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