Our team researched other human trafficking nonprofits, gathering information on how to best present data and worked with Redeemed to create a message in order to promote the organization.
Redeemed needed more social presence, sponsor and volunteers for the upcoming Keep Houston Free 2018 Gala. We decided that capturing the back story of the origination and their mission would help inspire a response not see from text based attempts.
It was little surprise when we learned that our video campaign received higher responses than traditional text and image sharing on social media! These findings are encouraging more more content to be released.
Collaborated with the Redeemed team to give a beautiful graphic imagery of their cause while referencing the web and print graphics.
Create a motion graphic video invitation to post on social media and on the main gala website.