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Otter + Pop

CLIENT

OtterBox

SERVICEs PROVIDED

Creative Direction, 3D Animation, Motion Design

Team Members

Jocelyn and Rafael

TOOLS USED

Adobe Illustrator, Adobe Photoshop, Adobe After Effects, Adobe Premiere Pro, Autodesk 3DS Max

The details

Our Approach To This Work

Otter + Pop quickly became one of our favorites to work on, and ended up our most successful video to date. We combined the two fantastic companies, OtterBox and PopSockets, to come up with this unique video that inspired fun, color, and customization.

DEVELOPMENT

Planning And Executing

Having been familiar with OtterBox, we needed to dive into PopSocket's branding to capture both of these rock stars. PopSockets had the perfect set of colorful brand colors that we leveraged, while sticking with OtterBox's branded font type and render style that was perfect for our audience. Leveraging video, colorful patterns, and bold backgrounds we enhanced the playfulness and delivered a video that emboldened the brands.

final notes

Success Matrix

This video was used everywhere! From social media content, to landing pages, to tech blogs, and even to Verizon ads!

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